THE BLOG

Noudle Pets - Featured Product

Noudle Pets • Eco-Friendly Petcare Products

  Down-to-earth copywriting for eco-friendly petcare company Noudle Pets is dedicated to creating better products for pups, their people, and the planet. For this project, I was brought in to create down-to-earth, fun-to-read copy for their new e-commerce website. We went for dog-people language for

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Friederike Kleinert - Copywriting for Coaches & Yoga Teachers

Friederike Kleinert – Empowerment & Mindset Coach

Words of Empowerment Friederike Kleinert is an empowerment and mindset coach that encourages her clients to create a life more authentically aligned with them. When she reached out about copy for her new website, our aim was to create something impactful and inspiring.  That highlighted

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Headshot of Alberto at Stillllllife Photo Show

Alberto Ferrero – Photographer

  Fresh Copy for Alberto Ferrero   Alberto Ferrero is a Berlin-based photographer that creates unconventional and super slick storytelling photography. Leading up to the launch of his website, we worked together to create website copy that was punchy and wry. Words that would complement

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betahaus – Onboarding Emails

betahaus Onboarding Emails betahaus needed a simplified onboarding email sequence that would onboard new members to their coworking space. So, we collaborated with Lenny Leiter to produce off-kilter GIFs to brand the series and paired it with short-and-sweet copy with the simple goal of getting

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betahaus – Event Spaces

  Copywriting for betahaus Event Spaces   betahaus has six completely beautiful event spaces that they rent out for everything from backyard concert series to creative workshops to conferences.    Our opportunity was to capture the unique character of each room, highlighting the dynamism, “made-by-us

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Paige of Lightspace

Lightspace – Holistic Business Coach

  Copywriting for YourLightspace.co   Lightspace founder Paige Rollison is one of the most grounded people you’ll ever meet. She also happens to be a total badass in her work.    She created Lightspace to help spiritual and wellness entrepreneurs build out their online community

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betahaus – Coworking

Copywriting for betahaus.com   betahaus is one of Europe’s first coworking spaces. And it’s definitely the coolest. Over the last 10 years, an idea that started in a warehouse in Kreuzberg has grown floor-by-floor into a global network of coworking spaces.   Our challenge was

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